Manufacturing AI Tool
2024
B2B E-Commerce
The B2C market share is being divided among many different brands, while the B2B segment remains wide open. This is an interesting project in the B2B sector, particularly in the field of machinery and mechanical engineering.
- CLIENTCatalyzer
- YEAR 2023 - 2024
- CATEGORY B2B
- Prototype Visit Site
RESEARCH
The fundamental difference between B2B and B2C lies in the target audience. While B2C targets individual consumers, B2B focuses on potential business clients. As a result, the business structure of B2B is quite unique. The design team had to work extensively to gather information and understand this sector.
DESIGN
Designing for a B2B e-commerce platform doesn't require as many elements on the screen as B2C. The design team focused on key aspects such as product content, order placement and order tracking, communication methods, and order management.
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